Film Narrative Strategies

January 4, 2015

The Bible for Oscar, bear and lion. The favorite book of creators and authors commercials with dramatic stories celebrate successes at film festivals and triumphs in the Internet to participate. Commercials and virals that work, tell a dramatic story. Good stories sell. No doubt, but a crusade for the better commercials.

Back to beginning. But bad, good idea, tells a horror. The screenplay for the film is the first book devoted to the dramaturgy for commercials in detail. How does the idea of a compelling story, how does the drama and how do you write the story? The story will work you learn not only why, but above all as a good story for the screenplay for the message of the client. The book reveals the dramatic structure of excellent commercials and shows up to the smallest narrative units whose narrative structures. The variety of narrative variations will be uncovered. The narrative pattern are aware and can be used for your own practice and models. The Creative game design program collects the construction plans of the stories for you.

Happy ending your repertoire for the dramatic write will be refined and expanded. Over 100 script examples illustrate the narrative strategies of the films. The screenplay for the film, narrative strategies for films, commercials and virals second, completely revised and expanded new edition with numerous examples and design program for the development of the story. The advertising film favorite author, 316 pages, 14 x 20 cm, hardback Euro 39.90, ISBN 978-3-9809718-8-1, published by the creative game, Berlin 2009

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